Go Content provides site developers a simple mechanism for registering users. Once a customer has registered (by choosing a username and password and entering their email address) they can begin purchasing content. However, it is not essential for users to register before surfing the site - it is the job of the site designer to decide which content is accessible to anyone, which content requires registration, and which content must be purchased.

Upon registration, each user is created an account that will track any financial transactions for that user.